Berlin Fashion Week
Twice a year, Berlin becomes an international stage for fashion and lifestyle. Each time, international designers, retailers and representatives of the fashion industry and press come together for one week at Berlin Fashion Week.
From 28 June to 1 July, 2016, people interested in fashion as well as buyers, trade visitors and media representatives convene at shows and awards ceremonies, learn about current trends for the next season at trade fairs and attend exhibitions and offsite events.
Berlin Partner for Business and Technology plans and coordinates the marketing measures for Berlin Fashion Week and advertises the umbrella brand on a national and international level. The official Internet portal www.fashion-week-berlin.com serves as a central information tool complete with an overview of all the Fashion Week dates / times, activities and players as well as the fashion hub of Berlin. This is in addition to national and international media partnerships, out of home advertising, social media presences, as well as print advertising in trade magazines and online media.
Highlights of the Berlin Fashion Week from 28th of June until the 1st of July 2016 include the fashion trade fairs PREMIUM Exhibitions at STATION Berlin and PANORAMA at the Berlin ExpoCenter City as well as the runway shows for Mercedes-Benz Fashion Week Berlin, which will once again take place at the Brandenburg Gate in the heart of Berlin.
The Fashion Week’s varied programme is rounded off by the high-fashion ordering platform SHOW & ORDER, the streetwear trade fair BRIGHT, Seek and Selvedge Run.
This season, Berlin will once again be showcasing green fashion, presenting the latest trends and discussing current issues surrounding the topic of Ecological Design. Featured events include the trade show GREENshowroom, this time in cooperation with the Ethical Fashion Show, as well as the Lavera Showfloor for fashionistas.
Up-to-date information and dates / times can be found on the official Berlin Fashion Week web portal.
Berlin Fashion Week is an initiative of Berlin Partner for Business and Technology on behalf of the Berlin State Senate Department for Economics, Technology and Research.