Health Excellence: "getIT HealthTourism" competition

WE’RE LOOKING FOR YOUR IDEAS!

The getIT HealthTourism competition is aimed at promoting new digital concepts and ideas in health tourism.

Do you develop innovations in this sector?

Together we can make them become a reality.

Apply by January 31, 2017!

What are we looking for?

The “getIT Health Tourism” prize promotes innovative digital applications in health tourism that raise the attractiveness of Berlin as a center for health and the comfort of a stay in Berlin for foreign patients.

This can include apps, e-health solutions, online platforms or other digital applications, which

  • increase understanding of the treatment process and therefore promote patient confidence
  • facilitate access to medical data and services before, during and after treatment
  • make a stay more comfortable
  • link the sectors of health and tourism.

Who is eligible to enter?

The ideas competition is aimed at start-ups, established companies, research facilities and also individuals. The only requirement is that the applicant’s location / place of business is in Berlin or Brandenburg.

How do I enter?

To enter the competition, simply submit a project outline to get-it(at)berlin-partner(dot)de. You can submit your outline in a digital or written format. Concepts submitted in a written form must not exceed 10 Din A4 pages or 10MB, and should be in PDF format. Videos must not be longer than 3 minutes.

The closing date for entries is 31 January, 2017*

What are the prizes?

1st prize €15,000
2nd prize €5,000

All winners will be invited to present their ideas to a specialist audience during conhIT 2017. The awards ceremony will also be held during conhIT, and is certain to attract media coverage.

Selection of ideas | Schedule

An expert jury will assess the project outlines submitted.

The selection will be based on the following criteria:

  • Originality and creativity of the concept
  • Innovative content
  • Practical application and feasibility in Berlin-Brandenburg
  • Scientific significance of the concept
  • Sustainability
  • Client-orientation


The jury

eHealth Expert

Ekkehard Mittelstaedt
Managing Director of Bundesverband Gesundheits-IT – bvitg e. V.
While studying economics, Ekkehard Mittelstaedt, born in 1968, placed a clear focus on healthcare policy issues in connection with the evaluation of the recently introduced nursing care insurance. He then joined Arbeitgeber- und Berufsverband Privater Pflege e.V. and was soon appointed head of the association. He subsequently became managing director of the Lower Saxony Chamber of Psychotherapists (pkn), which he founded and built, before finally moving to bvitg in 2011. Mr. Mittelstaedt has written various specialist articles and lectures in addition to his full-time work. Together with Dr. Uta Rüping, he developed a practice value calculation model that has since been recognized as an authoritative method by Germany's Social Court (BSG).

Startup Expert

Juliane Zielonka
Digital Health Entrepreneur
Juliane Zielonka is managing director of Startupbootcamp Digital Health Berlin, a three-month accelerator program for international startups from Berlin's digital healthcare industry. She has been involved with digital health for many years. Juliane Zielonka is also CEO of eHealth Publishing & Consulting and co-organizer of the global Health2.0 network that promotes innovative eHealth startups with an international focus. Her passions are intelligent algorithms and connected health innovations. As a mentor, she advises the Fraunhofer Institutes about entrepreneurship and business model development, in order to identify potential startups/spin-offs at an early stage. For the past five years, her mission has been the continuous development of eHealth products and services to achieve the best possible treatment results with clinical evidence. The TED blogger combines over 18 years' experience in the IT development, marketing and sales of digital products with the management of global brand accounts.

Tourism Expert

Doreen Chung
Market Management / Healthcare Tourism Project Manager, visitBerlin
Doreen Chung has been involved with Berlin tourism marketing since 2004 and is responsible for various projects at visitBerlin. In the area of market management, her responsibilities include Berlin's presence at the world's leading travel trade show, ITB Berlin. Since 2015, she has focused on healthcare tourism, an area in which Berlin has been heavily involved for several years with its tourist and medical network. Doreen Chung is coordinator of the current Berlin Health Excellence Initiative by visitBerlin and Berlin Partner.

Business Expert

Harald Mylord
Head of Healthcare Division, Berlin Partner für Wirtschaft und Technologie GmbH
Harald Mylord, born in 1963, has been head of the healthcare division at Berlin Partner for Business and Technology since 2013. Prior to this, he was medical technology project manager at TSB Innovationsagentur Berlin GmbH from 2002 and head of the healthcare coordination unit from 2010. As head of the technology transfer centre at Lausitz University of Applied Sciences, he gained experience of the application-oriented technology transfer between the university and regional business. He was also a member of the Future Committee at Friedrich-Ebert-Stiftung e.V. in Bonn/Berlin. He acquired his medical knowledge as EU project manager for telemedicine projects and assistant to the managing director at Charité Healthcare Services GmbH.

Science Expert

Jens Juszczak
Head of Medical Tourism Research, Bonn-Rhein-Sieg University of Applied Sciences
Jens Juszczak, MBA, studied business management at TU Dresden and has been a research associate at Bonn-Rhein-Sieg University of Applied Sciences since 1999, specializing in healthcare marketing, especially for the target group of international patients. He is head of medical tourism research at the university's Management Sciences Faculty, which was named a "2011 Landmark" as part of the "Germany – Land of Ideas" initiative. He regularly publishes the current market figures and trends for Germany and Switzerland in this field. For many years, he has advised hospitals, government departments, organizations, cities, communities and service companies about the development and implementation of medical tourism projects. He is also co-founder of the "International Patients" Working Group of German Large and Teaching Hospitals. Every year, Mr. Juszczak organizes a number of medical tourism conferences, seminars and workshops. He is also the specialist author of various healthcare and medical tourism publications.

 

The schedule at a glance (click to expand)

Berlin is a magnet for visitors in the heart of Europe, as demonstrated most recently by the record 30 million plus visitors last year. The German capital entices visitors with its art and culture, historical places, vibrant, trendy districts and major music and sporting events. Berlin also enjoys substantial international prestige in yet another area – increasing numbers of visitors come to the capital in order to get healthy or stay healthy. Health tourism has made enormous headway over recent years, and the number of foreign patients coming to Berlin for medical treatment has quadrupled in the last decade.

As the start-up capital of Europe, Berlin is a hotspot for creative thinking and expertise. Young entrepreneurs and internet companies define the scene with their innovative ideas and products.

The combination of digital solutions, health and tourism has enormous potential for development. Medical and non-medical institutions alike will benefit from the synergies between these two industries, and Berlin can set itself apart from other regions through smart ideas in health tourism, developing a unique USP in the process.

The competition is part of the „Health Excellence – Medizinhauptstadt Berlin“ initiative by Berlin Partner for Business and Technology and visit Berlin. The aim is to position the capital region more strongly as a center for health in Europe. Besides digitalization, the initiative is also committed to the areas of networking, trade shows, roadshows and qualification. For further information: www.visitberlin.de/de/artikel/health-excellence-medizinhauptstadt-berlin