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2026
Vernissage „UdK x Berlin“
Anmeldung bis:Registration until:
15.02.2026Datum:Date:
23.02.2026Veranstaltungsort:Event location
Uhrzeit:Time:
18:00 - 22:002026
Berlin goes SXSW – Austin 2026
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-Datum:Date:
10.03.2026Veranstaltungsort:Event location
Uhrzeit:Time:
tbc - tbc
Foto rechts: © iStock / Raymond Palmer
Berlin Partner for Business and Technology GmbH is organizing a business delegation for Berlin-based companies to Austin, Texas, to participate in the South by Southwest (SXSW) - the world’s leading festival for technology, business, and the international digital and creative industries.
From March 10–17, 2026, Berlin will present its strengths as a European startup hub and creative centre, bringing innovative projects and networking opportunities into Austin’s fast-growing tech ecosystem.
This year’s delegation will focus on AI, Creative Industries and DefTech, presenting Berlin’s innovative spirit on the global stage. Our goal is to bring the Berlin economy to life, facilitate networking in the USA, create B2B meetings, and promote the exchange of information. We aim to connect with international investors, potential customers, stakeholders, and experts from the U.S. ecosystem, as well as delegations from around the world.
In addition to attending SXSW, our participating companies will have the opportunity to pitch on-site, join panels, meetups, and site visits, and take part in all Berlin Takeover activities.
Please note that we have already selected our delegating companies. However, you can apply to join our waitlist in case a company drops out. Join our waiting list by filling out our applipcation form.
Important Note: All delegates are responsible for their own travel expenses (airfare, hotel, daily meals, etc.).
Look at our agenda for the latest updates or write us at international@berlin-partner.de for any questions.
Agenda
Please note that the agenda is subject to change and more activities will be published soon. Requested site visits include the University of Texas, Capital Factory, Opportunity Austin and more, are to be confirmed.
Tuesday, 10 March
- Individual arrival in Austin
- Informal Welcome Cocktail (tbc)
Wednesday, 11 March
- Official start of the delegation – Day Zero
- 10:30-12:00: Opportunity Austin - Ecosystem Overview Presentation (tbc)
- Site visit at QBranch in cooperation with BMWE (tbc)
- 16:00: Capital Factory Tour & Networking Event organized by the German Accelerator (tbc)
- Claiming SXSW badges and group picture at SXSW sign
Thursday, 12 March
- 10:00-11:30: Delegation Briefing by the German General Consulate and the German Accelerator at the German Haus
- 12:00-13:30: Official Opening & Happy Hour of the German Haus
- 13:30-16:00: Innovation program at the German Haus
- 16:00-18:00: International Social Hour at Opportunity Austin (tbc)
- Startup Germany Night
- Time for individual business meetings and attending SXSW
- 18:00-21:00: Startup Crawl at Capital Factory
Friday, 13 March
- 10:00-12:00: Campus visit at University of Texas (tbc)
- Innovation program at the German Haus (more details will follow shortly)
- 20:30: EU Music Night at the German Haus
- Time for individual business meetings and attending SXSW
Saturday, 14 March
- Berlin Takeover of the German Haus including meet-ups, panels and pitches
- Tacos & Talent Session: Targeted invitation of talents // students from the University of Texas and presentation of the Berlin job market by the Berlin Partner talent team (expected to be a closed event)
- Panel currated by Lutz Leichsenring on the nighttime economy & release of the NTER 2026 report
- Unboxing Berlin: Talk show format curated by Berlin Partner (topics: Berlin as an entry point to Europe, Berlin is "open for business", Berlin as a liveable city)
- Panel by medianet berlinbrandenburg on the topic of games (details to follow)
- Company pitches: Berlin companies present their innovations -> group picture after the pitches
- Transition to the music night (official SXSW music showcase approx. 8:00 PM - 2:00 AM)
- Berlin DJs will perform (Martin Eyerer and JPLYN confirmed, more to follow)
Sunday, 15 March
- Innovation program at the German Haus (more details will follow shortly)
- Official Music Showcase at the German Haus
- Time for individual business meetings and attending SXSW
Monday, 16 March
- 10:00-11:30: Site visit at HICAM (confirmed)
- Feedback lunch (location tbc)
- Time for individual business meetings and attending SXSW
Tuesday, 17 March
- End of delegation – individual departure to Berlin
Contact
Berlin Partner für Wirtschaft und Technologie GmbH
Fasanenstr. 85 | 10623 Berlin
Mail: international@berlin-partner.de
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