Lorenz Beringer, Founder & CEO of LOBECO GmbH  

1. Describe your company.   

LOBECO GmbH was founded in 2014 by Lorenz Beringer. The owner-managed agency with 130 employees at four locations focuses on digital communication and marketing and has already created numerous best practice cases with its international clients.


2. Why are you involved as a Berlin-Partner? 

We have been supporting Berlin Partner as a service provider for years. For us, it goes without saying that we are also involved and interact with the partner network. 


3. What topics drive you in relation to your industry?  

The digital transformation and the use of AI are leading to rapid changes across the entire digital marketing industry. These changes are disruptive. That is exactly what drives us. This challenge offers potential, and we are using it to turn our clients into digital champions.

4. What makes Berlin special for you?  

As a capital and metropolis, Berlin is the perfect mix of diversity, freedom and innovation for us. This city is a cosmopolitan city and it knows how to constantly reinvent itself. Different social groups come together in Berlin and share common values.

5. Why is Berlin attractive for your company?  

We live and work in an innovation-driven industry and Berlin is clearly one of the most important cities in the world when it comes to new and creative communication measures.

6. What does Berlin stand for to you?

This city is making history - today, yesterday and in the future!

7. How does your company implement the topic of sustainability?

We are committed to our customers in the long term and sustainably. That is the result of our work. We develop strategies that really pay off in terms of sustainability.